Rawwy
All work
Ragnarok

Stress the world offline

Ragnarok — Offline Beta-test

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Rawwy Agency

40+
KOLs & guests
Offline
Beta
Pre-launch
Feedback
01The brief

Gather real, actionable pre-launch feedback through a structured offline test — keep sessions smooth and feedback-first, coordinate the right KOLs and guests, and bring Ragnarok’s world into the room without drowning out the playtest

02What Rawwy created

An offline beta-testing experience where selected players and creators could play the game, connect with each other, and share meaningful feedback ahead of launch

03How we did it

The playbook

  1. 01

    Experience planning — end-to-end management from participant flow to on-site execution

  2. 02

    Environment design — immersive Ragnarok theming, from castle gate to character die-cuts

  3. 03

    KOL & guest management — selected testers coordinated throughout the event

  4. 04

    Beta test operations — structured sessions for smooth, direct gameplay

  5. 05

    Feedback & community — opinions and insights captured for the game team, plus space for early community connection

04The result

40+ selected KOLs and guests in a focused pre-launch playtest — smooth gameplay, community interaction, and immersive theming that gave the Ragnarok team authentic player feedback before launch

40+KOLs & guests

OfflineBeta

Pre-launchFeedback

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